Develop an appropriate business mission statement. The mission statement is based on a careful analysis of benefits sought by present and potential customers and an analysis of existing and anticipated environmental conditions.
The firm's mission statement establishes boundaries for all subsequent decisions, objectives, and strategies. A mission statement should focus on the market or markets the organization is attempting to serve rather than on the good or service offered
1. Write a business mission statement for Shur Snak. What elements should you include? Evaluate the mission statement you wrote against some of those you can find online.