Why would you recommend that ibm use its closest competitors


Problem

Learned the experience and skills needed to head this pioneering technology company. She worked closely with the previous CEO on implementing the current strategic plan, which aims to accelerate growth of IBM's global sales and profits. On her first day as CEO, she announced top-management changes to support IBM's international activities and its services division, two key groups important to the company's future. Although IBM is more than 100 years old, its CEO wants it to be as innovative as a young start-up. For more than 15 years, IBM has been awarded more U.S. patents than any other company, and Rometty plans to maintain this technological leadership as she positions the company for aggressive growth in the years ahead.

Questions

1. Virginia Rometty worked for IBM for more than 30 years before she was named CEO. How do you think this experience affects her ability to plan, organize, lead, and control as CEO? Explain your answer

2. Would you recommend that IBM use its closest competitors as the models for benchmarking technological innovation? Why or why not?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Microeconomics: Why would you recommend that ibm use its closest competitors
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