Why would retailers charge different prices in different


1. Has the Internet helped lower the price of some types of merchandise? Justify your answer.

2. Though not illegal, many firms operating over the Internet have been experimenting with charging different consumers different prices for the same product or service. Since stores in different parts of the country might have different prices, some Web sites require zip codes information before providing prices . Why would retailers charge different prices in different markets or zip codes? Is it ethical for retailers to do so? Is it a good business practice?

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Business Management: Why would retailers charge different prices in different
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