Why the company would benefit from being on twitter, Marketing Management

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Why the company would benefit from being on twitter

Discuss the below:

Imagine you are a Social Media Manager for a company. You want your company to have a Twitter presence, but the CEO has reservations. Give three (3) reasons explaining why the company would benefit from being on Twitter. What types of items need to be placed inside of a Tweet in order to bring greater awareness of a business/product/service to the market? Justify your reasoning.

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Marketing Management: Why the company would benefit from being on twitter

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Marketing Management: Why the company would benefit from being on twitter

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