Problem
Chapter mentioned that DeBeers, the dominant firm in diamond mining and wholesale marketing, has until recently been unintegrated into any downstream activities. In the past few years, however, it has opened a handful of its own retail outlets on some of the world's most prestigious shopping streets. Does this chapter suggest any reasons why the company might have picked now to integrate itself into this type of retailing?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.