Why target market is vital to a successful marketing plan


Health Care Analysis

Write a 1,400-word paper on Kaiser Permanente

a) Describe the four Ps--product, price, place, and promotion--and explain how and why they are important to the organization's success.

b) Examine the relationship between the organization's marketing and its partnerships. Explain how and why those partnerships are valuable to the organization.

c) Determine the target market, including demographics, psychographics, and data from the general area in which the organization is located.

d) Explain why understanding target market is vital to a successful marketing plan.

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Marketing Management: Why target market is vital to a successful marketing plan
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