Why is relationship marketing an important way to promote, Operation Management

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Why is relationship marketing an important way to promote

1. Why is relationship marketing an important way to promote in business marketing?

2. Even though some airlines target business clientele, is the decision to use these carriers more like a business purchasing decision or a consumer purchasing decision? Explain.

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Operation Management: Why is relationship marketing an important way to promote

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Operation Management: Why is relationship marketing an important way to promote

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