Why is it critical for the firm to create value


Discussion:

Q1. Why is it important for a firm to study and understand its internal organization?

Q2. What is value? Why is it critical for the firm to create value? How does it do so?

Q3. What are the differences between tangible and intangible resources? Why is it important for decision makers to understand these differences? Are tangible resources more valuable for creating capabilities than are intangible resources, or is the reverse true? Why?

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