Why is culture important in international marketing, Financial Management

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Why is culture important in international marketing

Problem

1. Why is culture important in International Marketing?

2. Name 6 market entry strategies.

3. What is Maslow's pyramid of market entry strategies?

4. Why is the US dollar important in International Business and describe why China and Russia both want to have their currencies accepted for international trade and marketing.

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Financial Management: Why is culture important in international marketing

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Financial Management: Why is culture important in international marketing

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