Why is adopting a process view of organizations essential


Problem: Global Bike Incorporated

GBI was founded in 2001 following the merger of two bicycle manufacturers, one based in Oman and the other in Saudi Arabia. GBI has three lines of business: deluxe and professional touring bikes, men's and women's off-road bikes, and bike accessories. GBI sells its bikes to a network of specialized dealers throughout the world, and it procures its raw materials from a variety of suppliers globally.

GBI has two manufacturing facilities, one in Oman and one in Saudi Arabia. It also has three additional warehouses, two in Oman and one in Saudi. GBI has more than 100 employees globally.

A. Draw the GBI Bikes Organization Structure

B. What is a business process? Why is adopting a process view of organizations essential to becoming a successful manager? (Use GBI bikes as an example).

C. Explain the relationship between the master data and organizational data in the Fulfillment process (Sales).

a. Planning
b. Project Management
c. Manufacturing Execution
d. Inventory and Warehouse Management
e. Procurement Management
f. Di-counting Plant Maintenance
g. Financial Accounting.

D. Describe how Procurement Process is integrated with Financial Accounting and Fulfilment Process.

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Marketing Management: Why is adopting a process view of organizations essential
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