Discussion Question
Read the following Article and address the questions:
1. Why do most firms feel they have to promise growth? Why did oil companies tend to promise future growth in the past?
2. What has changed? Why are oil firms now proposing to shrink?
3. For how long can a firm's management survive on a programmed course of shrinkage? In the long term, isn't the promise of growth the precondition of sound management and strategy?