Why did the social media marketing campaign fail


Homework: Social Media Marketing Campaigns In Saudi Arabia in 2019/20

Write a report discussing the following points:

I. Two of the most creative/successful social media marketing campaigns in Saudi Arabia (In 2019/20).

o Give the reasons behind their success?
o What is the added value of this marketing campaign for the company/organization?

II. Two social media marketing campaign in Saudi Arabia that failed (Last two years).

o Why did the social media marketing campaign fail?
o And what can we learn from them?

Notes:

o For each case, provide the following information: Company Name, Campaign Name and Social media platforms used.
o Examples can be a profit or non-profit organization.

Format your homework according to the give formatting requirements:

1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.

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