Why did it make sense for amazon to acquire zappos what


1. What is the business of Zappos and what are its critical success factors (CSF's)?

2. Please complete the following table. Identify the key information systems and the related IT infrastructure investments that enable Zappos' core business processes:

2229_What is the business of Zappos.png

3. In what ways does the design of Zappos' Web site and related services support its business objectives? [list]

4. Why did it make sense for Amazon to acquire Zappos? What expertise in terms of information management and the use of IT did Amazon bring to the game that might improve Zappos' eCommerce competitiveness?

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