Why corporate culture is important in practice of innovation


Question: Corporate culture is important in the practice of innovation in technical firms. Three of the following four statements help to describe why, and the fourth is incorrect. Which is the incorrect entry? (Select one.) a. Having a favorable culture within a firm helps to attract and retain good employees. b. A strong culture (i.e., one that powerfully influences corporate actions and outcomes) is an indication of effective management policies. c. Corporate culture assists in making management decisions in turbulent business environments. d. A culture supportive of innovation is usually viewed favorably by external stakeholders -- customers, business partners, shareholders

 

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