Why carson sued the toilet company for invasion of privacy


Discussion:

Q: For many years, Johnny Carson was the star of a popular television show called The Tonight Show. For about 20 years, he was introduced nightly on the show with the phrase, "Here's Johnny!" A large segment of the television-watching public associated this phrase with Carson. Carson, who was a famous comedian, also performed in nightclubs and theatres around the country. Meanwhile, a corporation in Michigan was in the business of renting and selling portable toilets. The company chose the name "Here's Johnny Portable Toilets, " and used the marketing phrase "The World's Foremost"

a. If Carson sued the toilet company for invasion of privacy, should Carson win?

b. If so, for which specific tort?

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Business Law and Ethics: Why carson sued the toilet company for invasion of privacy
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