Discussion Post: Organizational Communication
What is your assessment of the vision that Beers created?
o What exactly is her vision?
o Is it a good vision? What makes a "good vision"?
o Is it original? Is it stating the obvious? How important is originality?
o Does it make sense strategically?
o Does it meet the needs of internal and external constituencies? Who are they?
o Why are most company vision statements so uncompelling?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.