Discussion Post: "Consumer Behavior Blog Post-If I like you, will I like your product?"
1) Select a famous celebrity who is a spokesperson, or who you believe would make a good spokesperson. Go to Twitter and review that celebrity's most recent tweets. If you don't have a Twitter account, sign up for a free one using the instructions in "Twitter 101." In your blog post, explain how this celebrity influences comprehension based upon the following characteristics:
a. Likeability
b. Attractiveness
c. Expertise
d. Trustworthiness
2) Your blog entry should be approximately two to three paragraphs in length. Additionally, be sure to respond to the blog entries created by two of your peers.
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.