Who remembers microsoft and netscape in the war of browsing


Assignment: Negotiation Strategies

Write a 1,400 to 1,750 words paper that describes the negotiation strategies used in your selected articles.

1. Describe elements & steps involved in the negotiation process

2. Compare different negotiation strategies

3. Describe a negotiation plan

4. Who remembers Microsoft and Netscape in the war of browsing back in 1996? At the time Netscape was the biggest in the browser market. Netscape had the advantage because of its strong technical superiority, presence, and dominance in the market. At the time Microsoft was considered inferior to Netscape.

Lewicki, R. (2014). Negotiation (7th ed.). McGraw-Hill Higher Education.

Format your assignment according to the give formatting requirements:

1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.

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