Problem
Marketing Plan for The Color Orange:- An art gallery displaying the amazing creations of Indigenous Cultures
1) Customers
a) Define your primary target customers (min. of five segmentation should be used)
b) How many target customers are there in your target area? (Must show evidence of "hard" research)
c) Why will they purchase your products or services?
2) Competition
a) Who are your top three direct competitors and where are they located?
b) What is their current market position?
c) How do your products or services differ based upon the 4P's?
3) Location
a) What location have you selected?
b) Why did you select this location?