Who are the top stakeholders to be considered


Problem

Review the article, "The Internal Communication Role of the Chief Executive Officer: Communication Channels, Style, and Effectiveness," located in the topic Resources. Discuss four different communication channels that are often used and how a CEO determines which to utilize for internal communication. If the CEO of a Fortune 500 organization has a key message on earnings to be released to all stakeholders at the same time. Who are the top stakeholders to be considered, and what is the appropriate form of communication?

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