1. Both Google and Tesla are interested in introducing self-driving cars to the market. Is it better for Google to be a leader or follower in entering the market and why? Is it better for Tesla to be a leader or follower in entering the market and why? Remember: There is leadership advantage if the innovation be protected by intellectual property rights or lead-time advantages, and if there is potential to establish an industry standard. However, there is an advantage in being a follower if complementary resources are important.
2. If you have just invented the mobile phone, what complementary resources are needed to commercialize it?
3. Identify a sheltered industry in a country (e.g. one subject to little competition either by imports or direct investment). Why do you think this industry has escaped internationalization?
4. Who are the stakeholders in business activities? What are the corporate responsibility issues for each stakeholder group? What are companies doing to address these issues?
5. What important trends or issues in society and the economy are impacting the way businesses operate so they are more responsible and sustainable?