Which one of the above techniques would you choose and why


As a supermarket manager, you need to choose an appropriate data analytics technique to support product pricing and promotion decisions. The supermarket has accumulated a great deal of past sales data and you would like to use it to make informed decisions. You are considering using one of the following analytical techniques for this purpose: (1) Association rules mining (2) Cluster analysis.

  1. Which one of the above techniques would you choose and why?
  2. What variables would you include in the selected analysis?

Solution Preview :

Prepared by a verified Expert
Business Management: Which one of the above techniques would you choose and why
Reference No:- TGS02705933

Now Priced at $10 (50% Discount)

Recommended (91%)

Rated (4.3/5)