1. Which of the following would NOT be a good place to obtain audience analysis research?
a. Company newsletter
b. Expected audience members
c. Host of the speech
d. Encyclopedia
2. Andrea was the scheduled speaker for the annual family picnic for her organization. She was preparing a presentation on improving organizational attitudes because she thought everyone would be in a good mood and be receptive to hearing such an important topic. What factor might Andrea want to reconsider before giving her speech?
a. Audience demographics
b. Nonverbal messages
c. Occasion for the gathering
d. Audience apprehension
3. Which of the following is the least important to consider when analyzing an audience?
a. Their knowledge of the subject
b. Their knowledge of the presenter
c. Their communication apprehension
d. Their attitudes and beliefs
4. Ben had to give the same presentation to two groups of people. Yesterday the group consisted of 100 people. Tomorrow the group will only be approximately 15 people. How might Ben change his message and delivery style for tomorrow's presentation?
a. Move the presentation to a smaller room and use a more conversational style.
b. Use more enhanced visual aids and a better sound system.
c. Involve the audience less by using a more lecture oriented style.
d. Ben should not change his message at all because both groups have the same demographics.
5. Jessica was invited to address the local Boy Scout troop. When she spoke to them, she used many illustrations relating to her favorite activities such as shopping and reading magazines. What did Jessica forget to consider?
a. Residence
b. Gender differences
c. Cultural differences
d. Marital status