Assignment: COUNTRYMANAGER
Case Discussion
The CountryManager case presents background information on the toothpaste industry, your company, and the region you will be entering. Below are a few guide questions to consider as you read the case. Be prepared to discuss these as well as other questions in class.
1. Name the segments in the CountryManager toothpaste markets.
2. How does product get from the manufacturer to the customer in the region?
3. Which country in the region has the highest population? Which has the largest sales of toothpaste? Which market has the most competitors?
4. What SKUs are available for introducing your brand in the region?
5. What factors affect the cost of production for your product?
6. Name three different ways you can measure success for your firm. What decisions will have the biggest impact on each measure?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
Attachment:- Case.rar