Response to the following problem:
Coca-Cola and PepsiCo both produce and market beverages that are direct competitors. Key financial figures (in $ millions) for these businesses over the past year follow.
Key Figures ($ millions) Coca-Cola PepsiCo
Sales . . . . . . . . . . . . . . . . . . . . . . . . . $30,990 $43,232
Net income . . . . . . . . . . . . . . . . . .. . . 6,906 5,979
Average assets . . . . . . . . . . . . . . . . . 44,595 37,921
Required
1. Compute return on assets for (a) Coca-Cola and (b) PepsiCo.
2. Which company is more successful in its total amount of sales to consumers?
3. Which company is more successful in returning net income from its assets invested?
Analysis Component
4. Write a one-paragraph memorandum explaining which company you would invest your money in and why. (Limit your explanation to the information provided.)