What you now know about the unique nature of marketing, Business Management

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What you now know about the unique nature of marketing

Problem

Dees, W., Walsh, P., McEvoy, C. D., et. al (2021). Sport Marketing (5th ed.). Human Kinetics.

Topic: Chapter 15- Cross Effects among the Five P's

I. As a simple review, what is at least two examples for each cross-effect among the five P's, (Products, Prices, Places, Promotion, Public Relayions) either in the text book or in some other resource.

II. Reflect on what you have learned in the previous units of the course from the text book listed above.

1) What you now know about the unique nature of marketing in the sports industry?

2) How your thinking about your future career has been shaped by this course?

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Business Management: What you now know about the unique nature of marketing

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Business Management: What you now know about the unique nature of marketing

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