Assignment:
Mark Hurd, the former CEO of HP, made the organization money, but lacked in innovation and creativity. HP found themselves playing catch-up and ultimately the company lost market-share. There is a lesson to be learned here; always maintain a competitve advantage in R&D.
What will you do to foster an environment of creativity and innovation to ensure that your company can stay on top of the competition in a global environment, what new and innovative ways will you develop to ensure future sucess?