Assignment: Santa Cruz Bicycles
Read Case 5-1 "Santa Cruz Bicycles" and then answer the following questions.
What, in your opinion, was the key factor in Santa Cruz Bicycles' successful process redesign? Why was that factor the key? What outside factors had to come together or Santa Cruz Bicycles to be able to make the changes they did? As CEO of the organization, what would you have done differently and why?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.