Discussion multiple choice
1. What type of Google campaign is most popular with schools partnering with them?
A. Search campaign
B. Analytics campaign
C. YouTube campaign
D. Social media campaign
2. What was the only sponsor to remain with the Copa America Centenario tournament after the rights were stripped from Datisa?
A. Sprint
B. State Farm
C. Coca-Cola
D. Nike
3. True or False: The 2016 Daytona 500 garnered the most social impressions in one day on social channels in NASCAR history.
A. True
B. False
4. Along with the new season-ticket renewal option, what does the Portland Trailblazers app offer?
A. Team statistics
B. Game tracker information
C. Video highlights
D. All of the above
5. What is the annual membership retention rate for the National Association of Ticket Brokers?
A. 45%
B. 60%
C. 75%
D. 95%
6. True or False: The ticket market at last year's Super Bowl in Arizona has led to an increase in short-selling.
A. True
B. False
7. True or False: Local team revenue was a major contributor to the more than $1 billion increase in revenue across the NFL over the past year.
A. True
B. False
8. True or False: UFC does not have varying levels of sponsorship, such as "founding partner" or "platinum sponsor."
A. True
B. False
9. Which of the following is one of the reasons 21st Century Fox is offering voluntary buyouts to employees as a way to cut costs?
A. TV advertising has slowed
B. Fox's movie studio has underperformed
C. Fox's rights fees have skyrocketed
D. All of the above
10. True or False: National TV networks have seen a significant increase in revenue for political ads so far this year.
A. True
B. False.