1. Companies are pursuing which objective when they start with prices high and slowly drop them over time?
2. Which strategy is appropriate when there is low brand loyalty in a category and brand choice is made in the store?
3. What type of distribution places the goods or services in as many outlets as possible?
4. Which type of distribution relies on some intermediaries willing to carry a particular product?
5. Which companies have launched a website without any previous existence as a firm?