Paper Assignment
Course Objective:
a. Identify and/or create a business concept for marketplace entry that is suitable for the business plan development stage.
Instructions:
Approval for your proposed business idea is required before you begin to develop your proposal. If you researched a company or business in BUSN621, you may continue with that concept to develop a business plan for that company. If not, you must email me your company of choice and a brief description for approval.
In your proposal, include responses to the following questions:
a. Why is it important to write a business plan?
b. What is the purpose of a business plan?
c. What type of business do you plan to open?
d. Why did you choose this business/service?
e. What is your product/service differentiation?
Format your assignment according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.