What trends in the general external environment might


1. What trends in the general external environment might affect the movie theatre business?

Demographic, Sociocultural, Political/legal, Technological. Economic, Global

2. What does the structure of this industry say about the potential for profits?

Porter’s 5 factor model

3. Is there any way to achieve a competitive advantage in this industry?

What does determine profitability for exhibitors?

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Operation Management: What trends in the general external environment might
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