Assignment
You will complete the case study of the Coca Cola you chose in Unit II and have been researching throughout the course. Respond to the four writing prompts below.
Create a case study summary of the company you have chosen, including a general overview of the company, its external environment, and a list of its current strategies and objectives.
1. If the company continues with its present strategies and objectives, where will it be in five years?
2. If you were the CEO of the company, what strategies would you recommend, and why?
3. Describe the competitive strategies used by the company's main competitors. Which of these strategies are the most effective? How can your company combat these strategies? Support your answers.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.