Homework
Construct an Internal Factor Evaluation (IFE) Matrix for Coca-Cola.
a. Prepare Internal Factor Evaluation (IFE) and Financial Ratios for the Coca-Cola Company.
b. For the Financial Ratios make sure to use the Coca-Cola revenue statement and balance sheet.
c. Attached is Table 4-8, where additional resources can be found. Locate as many Coca-Cola financial ratios as possible. Record your sources and answer the below questions.
o What strategies do you think would allow Coca-Cola to capitalize on its major strengths?
o What strategies would allow Coca-Cola to improve on its major weaknesses?
d. Analysis and conclusions must be in narrative form. Must list references.
Format your homework according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.
Textbook Reference:
David, F., David, F., & David, M. (2019). Strategic Management: Concepts and Cases a Competitive Advantage Approach (17th ed.). Upper Saddle River, NJ: Pearson.