Write thorough answers to the following questions. Be sure to write your own original work.
What are the key elements of Amazon’s strategy in e-commerce, cloud computing services, personal media players, digital media streaming? Are those strategies successful? Are they compatible? Explain.
-What does a competitive strength assessment reveal about Amazon’s e-commerce business, as compared to the leaders in the retail industry? Use the methodology in Table 4.3 to support your answer.
-Does it make good strategic sense for Amazon to be a competitor in the e-commerce, cloud-based computing services, and personal media device industries? Which of its three principal product lines—e-commerce, cloud computing services, or personal media players—do you think is most important to Amazon’s future growth and profitability? Why? Should any of the product lines be discontinued?
-What is your assessment of Amazon’s financial performance the past three years? (Use the financial ratios in the Appendix of the text as a guide in doing your financial analysis.)
-What strategic issues confront Amazon in 2015? What market or internal circumstances should most concernJ eff Bezos and the company’s senior leadership team?