Discussion Post: Exporting Products from the US
As part of the Allied Sanitation Company (ASC) executive team, which is considering marketing their new, innovative sanitation product outside of the United States, they are considering staying in the US and exporting their product internationally. Explain the benefits to companies begin by exporting their products. What steps should this executive team take to determine whether exporting this product is a wise business decision?
Textbook: Wild, J. J., & K.L. Wild (2015). International Business: The Challenges of Globalization. (8th ed.). Upper Saddle River, NJ: Prentice Hall. ISBN-13: 978-0-13-386793-0.
The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.