Discussion : Product Development Process
This content has discussed cross-functional product development and process selection. You have read about how new product development is influenced by the design process and the design tools selected. Two processes for product development were presented: the sequential process and the concurrent process. Each method has advantages and disadvantages that managers need to consider when developing a new product. Recall that operations is responsible for supplying the product or service of the organization and, in order to most efficiently and effectively supply the product, operations managers need to understand the product development options.
Create a 250- to 300-word statement that addresses the following questions about the product development process options:
What steps in the sequential product development process are similar to the concurrent product development process? What steps are different?
Which product development process is more efficient and effective for developing products and services that are well aligned with market expectations and why?
Read a selection of your colleagues' postings.
Respond to two or more of your colleagues' postings in one or more of the following ways:
Ask a probing question.
Share an insight from having read your colleague's posting.
Offer and support an opinion.
Make a suggestion.
Expand on your colleague's posting.
Return to this Discussion in a few days to read the responses to your initial posting. Note what you learned and the insights you gained as a result of the comments your colleagues made.
Be sure to support your work with specific reference citations from the Learning Resources and any additional sources you consulted. All references must be cited in APA format in an alphabetized list of references at the end of your summary post.