Marketing Discussion Board: Compelling Brands
Using the Adidas Sportswear explain what about the brand makes it compelling to you.
How does the company use marketing to communicate the brand?
Identify at least one way that the company could improve its brand communications.
What should the company consider to avoid unethical marketing?
How could unethical marketing affect its brand?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.