Assignment:
Strategic Goals and Recommendations
- Based on your external and internal analyses, what should be the organization's strategic goals? These goals should be broken down into financial, market share and other sub- goals that are measurable. What are the timelines for these goals?
- Based on your external analysis, how should the organization capture opportunities and neutralize threats in the macro-environment? How should the organization capitalize on industry-level trends?
- How should the organization position or reposition itself relative to its competitors along key strategic dimensions (e.g., price, features, customer service)? What generic strategy do you recommend to the organization (low-cost leadership, differentiation, or focus)?
- What should the organization do to improve its position and therefore increase its bargaining power over its customers, suppliers, substitutes, and potential competitors (new entrants)? What should the organization do to capitalize on complementary products/services?
- Do you recommend the organization to diversify into other areas within or outside the current industry? Present your reasons.
- Do you recommend the organization to vertically integrate other stages of the industry value chain? Present your reasons.
- Do you recommend the organization to explore opportunities in international markets? Present your reasons.
- For every strategic recommendation you have made, is it the most productive way to leverage the organization's core competencies? Does the organization have sufficient resources and capabilities to implement it? If not, what resources and/or capabilities need to be developed or upgraded within a reasonable timeframe?
- If the organization needs to develop new resources and/or capabilities, what mode (in- house development, strategic alliances, or mergers/acquisitions) do you recommend? Present your reasons.
- To successfully implement the strategic recommendations you have made, what functional-level (e.g., marketing, R&D, logistics) and cross-functional issues should the organization pay special attention to?
Attachment:- Reference.rar