Problem: Organizational Change Research
Directions: Visit the website for the company you have selected and obtain a copy of the annual report. Locate three to five additional resources, including one from the Wall Street Journal,that provide data and information about the organization. You will use this research to determine potential areas for organizational change and to address questions related to planning and managing change within the company. Use the ADKAR model when answering the questions.
Company Name:
Company Vision:
Company Mission:
Criteria
o What are the indicators of an awareness of a need for change within the selected organization?
o What role does management play within change for this organization? How is collaboration achieved?
o How will this awareness of change be important to at least three stakeholders in the organization?
o Who are the agents of change within the organization?
o What role do these people play in the future of the organization?
o What role does technology play in communications for this organization? How has it evolved over time?
The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.