Homework
Prepare a Marketing Plan that answers that the following pertinent questions:
1. Product Description: What product or service are you going to provide?
2. Marketing Strategy: How will your marketing plan support your business goals?
3. Mission Statement: What are you trying to accomplish, and why?
4. Target Market: Who are you trying to reach with your marketing activities?
5. Competitive Analysis: Who are you up against, and where do you rank?
6. Unique Selling Proposition: What makes your business unique?
7. Pricing Strategy: What will you charge, and why?
8. Promotional Plan: How will you reach your target market?
9. Social Media: How will you employee social media? Provide specific details from the video presentations.
10. Marketing Budget: How much money will you spend, and on what?
11. Action List: What tasks do you need to complete to reach your marketing goals?
12. Metrics: How are you implementing the plan and where can you improve?
Format your homework according to the following formatting requirements:
(1) The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
(2) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
(3) Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.