Find three different magazine or newspaper publications from nations in emerging markets. Review the advertisements in each. Choose one from each to answer the questions below.
Write a paper of approximately 500 words that answers these questions:
Which of the five types of product and promotion policies are used for each advertisement?
What pricing policies are utilized in each market?
What type of entry mode is likely for each of the products?
Format your paper using West Writing Style Handbook guidelines.
Include a minimum of three sources, which may consist of readings from the University Library, your text, and other selections.
GRADING RUBRIC
1. Did you exceed the minimum word count? 5/5 %
2. Did you follow WEST’s Writing Style Guidelines? 5/5 %
3. Did you communicate & format your paper clearly? 5/5 %
4. Did you answer all the assigned questions? 10/10 %
5. Did you put quality thoughts & points into your paper? 75/75 %
6. Did you submit your assignment on time? (-20% for each day late)