What prices to charge for imacs remains a central issue


Economics Assignment

Read the section "Resurrecting Apple in the Tablet World" and answer the following discussion questions.

1. Apple tablet sales of iPads now exceed Apple's personal computer sales. Has your use for a PC changed to the point where you would consider owning just a table given its added flexibility and convenience?

2. What prices to charge for iMacs and iPads remains a central issue for Apple? What consideration should they address? Make a price recommendation for both products.

3. On what basis would anyone pay a $300 price premium for a $999 Apple iPad Pro versus a similarly equipped Microsoft Surface Pro 6 at $699 with both having the 12" display?

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Microeconomics: What prices to charge for imacs remains a central issue
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