Assignment
1. Apply the resource-based view to Zipcar's business model to show how information resources may be used to gain and sustain competitive advantage.
2. Discus s the synergy between the b us iness strategy of Zipcar and information technology.
3. What network effects are part of Zipcar's strategy? How do they add value?
4. As the CEO of Zipcar, what is your most threatening competition? What would you do to sustain a competitive advantage?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.