Assignment: One-Page Memo
Case Study Walmart Stores Inc. June 2015
What you need to do to complete this assignment:
We are using the same case for both the Discussion Question and the one-page memo. Make sure to answer and review the DQs first before completing the following two questions for the one page memo.
Develop a one-page memo (500 words maximum, excluding the title, reference pages and appendices.) to answer these questions:
1. To what extent is WM's competitive advantage sustainable? Why have other retailers had limited success in imitating WM's strategy and duplicating its competitive advantage?
2. Looking ahead, what measures does WM need to take to sustain its recent performance and defend against competitive (and other) threats?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.