1. What marketing Research does for marketing management role (role)? What is the key difference between basic research and applied research ?
2. What are the three core federal antitrust laws and what is each ones purpose?
3. A company has two outstanding bond issues, each with a 5.5% coupon, payable annually. (a) What is the price of each bond if the required rate of return (compounded annually) is (1) 4% per annum; (2) 7% per annum; and (3) 10% per annum? Solve using excel.