Go to Cleveland-based KeyCorp's website at https://www.key.com. KeyCorp is the largest bank-based financial services firm in the United States. Follow the links from KeyCorp's homepage to "Small Business," then "Solutions Center," "Tools and Resources," "Offering Credit to Your Customers," and "Accepting Credit Cards." Read the short article on boosting sales through achieving merchant status with credit card companies.
a. What kinds of fees should you expect to be assessed when accepting payment from your customers by credit card?
b. How might you attempt to lower these fees?