What is your firms strategy for making innovation profitable, Business Management

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What is your firms strategy for making innovation profitable

Problem

COMPANY: FORD (Car Company)

• Identify a recent innovation by your firm. What is your firm's strategy for making the innovation profitable? Will network effects be important in the development of this innovation?

• Corporate strategy involves entering new businesses and exiting old ones. Has your firm made any corporate strategy moves recently?

• Do you think your firm is effectively creating and maintaining core competencies and pursuing competitive advantage?

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