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What is your favorite social media platform do you use

Case- Twitter Tries to Tone Down the Chirping

Discussion Questions

1. What is your favorite social media platform?

2. Do you use Twitter? How many tweets do you send in an average week?

3. Is it a positive move to desire to look more like Facebook?

4. Does Twitter's Highlights run the risk of appearing as another version of Facebook and not providing additional value?

5. Who might the target market be for Highlights?

6. Do you anticipate Highlights will cannibalize established Twitter users? Is that a risk?

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Marketing Management: What is your favorite social media platform do you use

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