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What is the significance of trademarks on a global business

Discussion

I need at least two paragraphs with one reference, in APA format.

After reading about trademarks, discuss the following: How do trademarks affect information technology? What are the effects of the Lanham Act on trademarks? What is the significance of trademarks on a global business market? Explain. Use examples from relevant, recent news items to support your explanation.

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Management Information Sys: What is the significance of trademarks on a global business

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